In episode 25 of the Undefeated Marketing Podcast, John Ruhlin, founder and author of Gift·ology, joins Phillip to discuss authentic gift giving and how it can transform your business.
John is the ultimate giver and explains how his mentor (and ex-girlfriends dad) taught him the importance of relationships and giving meaningful gifts. It became the foundation of his sales as a Cutco sales rep – and he is now the #1 sales rep out of 2 million.
*Build out a list of your essential relationships and listen closely to John’s awesome examples and how he works with business owners to grow their network through authentic gift-giving.
To close the episode, Phillip and John give their UNDEFEATED MARKETING TIP OF THE WEEK. Phillip explains the marketing tactic you need to get started on ASAP – “over-the-top marketing (streaming services). John gives an awesome, personalized gift suggestion (that ties into one of Phillip’s all-time favorite tips). You will not want to miss this week’s tips!
Have a tip that you think listeners could benefit from to change their marketing today? Send it in to firstname.lastname@example.org and you might make it on the air.
Want to grow your business by over 50%? Get your FREE Customer (or Client) Data Assessment at www.phillipstutts.com/insights/
About the Guest:
John Ruhlin is the world’s leading authority in maximizing customer loyalty through radical generosity. He is the founder and author of Gift·ology and has been featured in Fox News, Forbes, Fast Company, Inc and New York Times. While becoming the #1 performer out of 2 million sales reps for one of the world’s most recognizable brands, John developed a system of using generosity to gain access to elite clients and generate thousands of referrals. He and his firm now help automate this process for individuals and organizations like UBS, Raymond James, DR Horton, Keller Williams, the Chicago Cubs, and Caesar’s Palace. John and the Gift·ology team can help any individual turn their clients into their own personal sales force to drive exponential growth.
HERE is a link for more GIFTOLOGY content to podcast listeners:
Giftology Group: https://giftologygroup.com/ruhlingroup/
About the Host:
Contributing to over 1,535 election victories, three U.S. Presidential victories, and working with multiple Fortune 200 companies, best-selling author Phillip Stutts plays the game of political and corporate marketing on the highest level. Phillip’s win-or-die mentality makes him a powerhouse when building research-backed marketing strategies with multi-billion-dollar budgets, battling it out with fierce competitors, and achieving maximum ROI results.
He is the Founder/Executive Chairman of Go Big Media (a political marketing ad firm), CEO of Win Big Media (his corporate marketing agency), and a best-selling author that shares his marketing secrets with the world in his two books, Fire The Now(2018) and The Undefeated Marketing System(2021).
LinkedIn: Phillip Stutts
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