On Episode 11 of The Undefeated Marketing Podcast, Phillip interviews Zach Nader, co-founder, and CEO of VaynerSpeakers.
They immediately dive into Zach’s background, including how he and Phillip met, his experience working with the Creative Artists Agency (CAA), and how he teamed with Gary Vaynerchuck to build VaynerSpeakers. Zach opened up about his internal battle, making the career shift into the entrepreneurial career he has now and his mission and goals for VaynerSpeakers.
Phillip and Zach then dissect a few of VaynerSpeaker’s biggest clients, including Gary Vee himself, Steve Gleason, James Altucher, and Ryan Holiday. They go on to highlight each of these masterminds, focusing on what makes them special in the speaking industry and how they think through their own business practices and messages.
Finally, Phillip asks Zach to share some insight on how to create an engaging virtual speaking experience now that virtual speaking is a new normal in the entertainment industry. *Take notes here if you are involved in planning and marketing events.
To round out the episode Phillip and Zach give a MARKETING TIP OF THE WEEK. Phillip takes an experience with a recent client to offer a tip on building trust with your customers and Zach talks all about embracing “the zag.”
Have a tip that you think listeners could benefit from to change their marketing today? Send it into firstname.lastname@example.org and you might make it on the air.
Want to grow your business by over 50%? Get your FREE Customer (or Client) Data Assessment at www.phillipstutts.com/insights/
About the Guest:
Co-Founder and CEO of VaynerSpeakers, Zach Nadler has built a career helping luminaries share their stories of impact and inspiration. With his longtime client, and now partner, Gary Vaynerchuk, Nadler founded VaynerSpeakers in 2018, a speakers bureau for the modern event planner. He represents bestselling authors, entrepreneurs, CEOs, thought leaders, and tastemakers, negotiating innovative deals for his clients on stages and screens around the world.
Zach spent over nine years serving as a leading agent in the Speakers Department at Creative Artists Agency (CAA) working with the world’s most recognizable talent from entertainment, sports, business, and politics. Nadler also established a leading comic convention practice and developed tours including “AC2 Deep Talk and Shallow Tales with Anderson Cooper and Andy Cohen.”
His journey representing talent began in 2007, as Vice President of Sports & Entertainment Marketing for Premier Management Group, representing Olympians during the 2008 Summer Olympics in Beijing, where his clients brought home over 20 gold medals.
A graduate of New York University, his career began working in operations for the Celebrity Players Tour, coordinating international golf tournaments featuring celebrities and raising millions of dollars for nonprofits.
A native of Longmeadow, MA, Zach resides in New York City with his wife, daughter, their puppy Lucy, and his hundreds of classic vinyl records.
LinkedIn: Zach Nadler
About the Host:
Contributing to over 1,535 election victories, three U.S. Presidential victories, and working with multiple Fortune 200 companies, best-selling author Phillip Stutts plays the game of political and corporate marketing on the highest level. Phillip’s win-or-die mentality makes him a powerhouse when building research-backed marketing strategies with multi-billion-dollar budgets, battling it out with fierce competitors, and achieving maximum ROI results.
He is the Founder/Executive Chairman of Go Big Media (a political marketing ad firm), CEO of Win Big Media (his corporate marketing agency), and a best-selling author that shares his marketing secrets with the world in his two books, Fire The Now(2018) and The Undefeated Marketing System(2021).
LinkedIn: Phillip Stutts
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